🎥
Documentary & brand films
Interviews covered with the footage you actually shot, matched to what the subject is saying, ready for you to refine.
New · AI B-Roll Assistant
BRoll
Your assistant editor for footage. BRoll watches every clip in your bins, listens to your sequence, and places real, editable B-roll on your Premiere Pro timeline, matched to what is being said. No dialogue? Music mode cuts to the song instead. One undo removes an entire run.
Pr
Start Free Trial ✦ 7-day free trial
BRoll comes with Filmit Studio, along with our whole suite of plugins, effects, transitions, overlays, and courses, plus everything new we ship. It's all included!
Included with Filmit Studio
BRoll v1.0
Library Match Place
Watch the Demo
See BRoll in Action
A full walkthrough, from untouched bins to a timeline covered in B-roll.
Get Started
How to get BRoll
Three steps and you are up and running, with BRoll and every other Filmit tool, right inside your editor today.
1
Create your account
Sign up free at filmit.io. No card needed to look around.
2
Install Filmit Studio
Download the free desktop app for Mac or Windows. It manages every tool for you.
3
Start your free trial
Start your 7-day trial and install BRoll plus every other tool, straight into your editor.
The Problem
The shot exists. Finding it is the job.
Covering a talking-head edit with B-roll is hours of scrubbing bins, remembering footage, and dragging clips one by one. BRoll does the finding and the placing.
🔍
Scrubbing bins for one shot
You know you shot the bottle close-up. Somewhere. Hunting through a bin of clips named A001_C002 to find it breaks your flow, on every single cut.
✓ BRoll watches every clip once and finds shots by meaning
🎤
Talking-head deserts
Minutes of uncovered interview where the speaker mentions the product, the place, the process, and the screen just shows a face. You know it needs coverage. Placing it all by hand takes the rest of the day.
✓ BRoll places clips matched to the dialogue, at your chosen density
🗃️
Footage you forgot you own
The best B-roll in your project is often a clip you shot months ago and never logged. If you can't remember it, you can't cut with it.
✓ Your whole analyzed library becomes searchable by what's in it
Features
An assistant editor for your footage.
BRoll isn't a stock library or a template pack. It works with the footage you already own, inside Adobe Premiere Pro, and hands you real, editable clips on your own timeline.
Dialogue-matched placement
Phrase match places a clip per sentence for a natural documentary rhythm. Word match can switch clips mid-sentence on the exact word, so "we grow it, press it, and bottle it" gets three shots, right on the beats.
Coverage control
Choose how much of your sequence gets covered: Light places only the strongest matches, Medium and Heavy fill in more, and Wall-to-wall keeps a fresh clip on screen at least every five seconds or so.
Review everything it did
One card per placement: the quote, the chosen frame, and why. Jump moves your playhead straight to it, and a re-roll button swaps in the next-best clip right on the timeline.
Search footage by meaning
Type "someone celebrating" and get the shot, no tags needed. Browse your whole analyzed library with thumbnails, in list or grid view, with tag suggestions from your own footage, favorites, and drag-to-timeline.
AI names every clip
"A001_C002.mxf" becomes "A001_A002_Spirit Bottle Rotating Close-up". Camera shot ids stay in the name, so sorting and source tie-back survive. Duplicate detection files copies with one click, and the whole inventory exports as a spreadsheet.
Camera RAW support
RED (.R3D) and Blackmagic RAW analyze through Premiere itself when ffmpeg can't decode them. If you can edit it, BRoll can analyze it. One-time per clip, cached forever, and attached proxies are used automatically.
Free loop, no API key
Export for Claude or ChatGPT copies a complete prompt. Paste the AI's JSON reply back via Import and BRoll places everything. With a key, synced from Filmit Studio, it's one click.
Tidy, reversible, safe
Every placement is filed into a "B-Roll Inserts" bin, never loose in your project. Your media files are never modified. And one undo removes an entire run, not one clip at a time.
Local first, private by default
Clip analysis, transcription, and search all run on your machine. Your footage never uploads. Only tiny keyframe thumbnails are sent when cloud naming is enabled, never media files. Anamorphic footage is handled at its true aspect, no stretched frames.
No second subscription
Bring your own AI. Or none at all.
BRoll never forces you to pay another company for AI. Pick the path that fits your workflow, your privacy needs, and your budget.
💬
Free · no API key
Export, paste, import
Export for Claude/ChatGPT copies a complete, ready-to-paste prompt built from your transcript and your analyzed library. Drop it into free ChatGPT or Claude, paste the JSON reply back via Import, and BRoll places everything. No key, no setup, no cost.
⚡
One-click · your own key
Place in a single click
Add your own key once, it syncs automatically from Filmit Studio, and BRoll runs the whole round-trip for you: listen, match, place. You pay the AI provider directly, and nothing routes through our servers.
Either way, your analysis, transcription, and search always run locally. Your video and audio never leave your computer.
How it works
Watch. Listen. Place.
Three stages take BRoll from a pile of unlogged footage to a timeline covered in the right shots.
Stage 1 · Watch
It watches every clip, so you don't have to.
Point BRoll at your bins. Shot detection splits each clip into its real shots, and a vision model looks at every one of them, locally, so BRoll knows what you actually have on the shelf.
- Runs on your machine, footage never uploads
- RED and Blackmagic RAW analyze through Premiere itself
- Attached proxies are used automatically
- One-time per clip, cached forever
- Anamorphic footage at its true aspect, no stretched frames
Clip Analysis 0/6 analyzed
Stage 2 · Listen
It listens to your sequence.
Local Whisper transcribes the dialogue on your timeline, so BRoll knows what is being said, and exactly when. That transcript is what your footage gets matched against, sentence by sentence or word by word.
- Local Whisper transcription, nothing uploaded
- Timecoded to the frame, so placements land on the beat
- Phrase match for sentences, Word match for exact words
- Coverage gaps flagged: moments you talk about but own no footage for
Local Transcription
0:04
0:11
0:19
Stage 3 · Place
Real clips on your real timeline.
BRoll places video-only clips above your dialogue, matched to what is being said, at the coverage level you chose. They're ordinary, editable Premiere clips: trim them, slip them, move them, or re-roll any of them from the Review tab.
- Video-only placements, your dialogue audio is untouched
- Every clip filed into a "B-Roll Inserts" bin, never loose
- Your media files are never modified
- One undo removes the entire run
B-Roll Placement Placed · 8 clips
V2
V1
A1
Your library, searchable
Type what you need. Drag it on.
Once BRoll has watched your footage, your whole library is searchable by meaning. "Someone celebrating" works untagged. Browse with thumbnails in list or grid view, favorite the keepers, and drag results straight onto the timeline.
Search is scoped to the open project by default, so results are always footage you can actually use. Tag suggestions come from your own footage, not a stock taxonomy.
No dialogue? No problem.
Music mode: cut to the song.
Some films have no transcript at all. Wedding highlights, event aftermovies, music videos. Music mode cuts them to the track instead.
Beat-mapped · Gapless
It hears the beats. And the build.
BRoll maps your song locally: the beats, the energy, the sections. Then it cuts B-roll to it, gapless, clip after clip, for the length of the track, with pacing that tightens as the music's energy rises.
- Beat mapping runs locally, like everything else
- Gapless cutting for the full length of the song
- Pacing tightens when the energy rises
- Optional shot-order chronology: the film follows the real day, ceremony before reception, using camera timestamps
- Built for and tested on real RED wedding projects
Wedding Real estate Sports Travel + more
Stay in control
Every placement, explained.
BRoll shows its work. The Review tab is one card per placement, so you approve the edit like an editor, not a spectator.
Review, jump, re-roll.
Each card shows the quote it matched, the frame it chose, and why it chose it. Jump moves your playhead straight to the placement so you can watch it in context.
Don't love a pick? The re-roll button swaps in the next-best clip right on the timeline, no digging, no dragging. And when you talk about something you own no footage for, BRoll calls it out as a coverage gap instead of forcing a bad match.
It's the conversation you'd have with an assistant editor: here's what I did, here's why, want something else?
Use cases
Built for anything with footage.
Dialogue-driven or cut to music: if your bins have footage, BRoll puts it on the timeline.
📺
YouTube & talking-head
Kill the static face-cam stretches. Wall-to-wall coverage keeps something new on screen while you talk.
🏢
Corporate & testimonial
Founder sit-downs and customer stories covered with facility, product, and team footage, without logging any of it.
🍶
Food, travel & lifestyle
You shot hours of gorgeous coverage. BRoll actually uses it, pulling the right dish, street, or vista onto the cut.
💼
Real estate & property
Agent walk-and-talks covered with the exact rooms and details being described, cut on the word.
💍
Weddings & event films
No transcript needed. Music mode cuts the day to your song, beat-mapped and gapless, with the real chronology intact.
Setup
From bare timeline to covered in four steps.
No logging, no keyword tagging, no API key required to start.
1
Analyze your bins
Point BRoll at your footage. It watches every clip locally, once, and remembers forever.
2
Transcribe your sequence
One click. Whisper runs locally and BRoll learns what is being said, and when.
3
Pick your coverage
Phrase or Word match, then Light, Medium, Heavy, or Wall-to-wall. Place with your key, or the free paste path.
4
Review and refine
Walk the Review cards, Jump to anything, re-roll what you don't love. It's your cut, just already covered.
FAQ
Common questions
Everything you need to know about BRoll.
No. Export for Claude/ChatGPT copies a complete prompt you paste into free ChatGPT or Claude, then you paste the AI's JSON reply back via Import and BRoll places everything. No key, no cost. Add your own key, synced from Filmit Studio, only if you'd rather have one-click placement.
No. Clip analysis, transcription, and search all run entirely on your machine, and your footage never uploads. The only thing ever sent to the cloud is tiny keyframe thumbnails, and only when cloud naming is enabled. Never media files.
BRoll is built for Adobe Premiere Pro, on Mac and Windows. It reads the bins and sequences straight from your open project and places its clips right back onto your timeline.
No. Placements are real, editable, video-only clips, filed into a "B-Roll Inserts" bin rather than scattered loose through your project. Your media files are never modified, and one undo removes an entire run.
Yes. When ffmpeg can't decode a format, RED (.R3D) and Blackmagic RAW clips analyze through Premiere itself. If you can edit it, BRoll can analyze it. Analysis is one-time per clip and cached forever, and attached proxies are used automatically.
Handled correctly. BRoll analyzes and displays anamorphic clips at their true aspect ratio, so you're matching against the image you'll actually see, not a stretched frame.
BRoll tells you instead of guessing. The Review tab calls out coverage gaps, moments you talk about but own no footage for, so you know exactly what to shoot, license, or cut around.
Use Music mode. BRoll maps your song locally, the beats, the energy, the sections, and cuts your footage to it, gapless, for the length of the track. Pacing tightens as the music builds, film-type presets cover weddings, real estate, sports, travel and more, and optional shot-order chronology keeps the film following the real day using camera timestamps.
Yes. BRoll is included with your Filmit Studio subscription at $20/month, along with every other Filmit tool, overlay, and course. Try it with a 7-day free trial.